Assoc Prof Dr Ala’Dandis | Marketing | Best Researcher Award
Assoc Prof Dr Ala’Dandis, Princess Sumaya University for Technology, Jordan
Assoc. Prof. Dr. Ala’ Dandis is affiliated with Princess Sumaya University for Technology (PSUT) in Jordan. Dr. Dandis is an accomplished academic and researcher, specializing in technology and engineering. At PSUT, he has made significant contributions to the development of innovative technologies and has played a crucial role in advancing the university’s research capabilities. His work focuses on integrating cutting-edge technological solutions to address contemporary challenges in various industries.
Profile
Education
- Ph.D. in Marketing – University of Huddersfield, UK, 2016
- M.Sc. in Marketing – University of Jordan, 2006
- B.Sc. in Marketing – University of Jordan, 2003
Professional experience
- Assistant Professor – E-Marketing and Social Media Department
Princess Sumaya University for Technology (PSUT), Amman, Jordan
September 2023 – Present - Associate Professor – Digital Marketing Department
Applied Science Private University, Amman, Jordan
November 2021 – September 2023 - Assistant Professor – Marketing Department
Applied Science Private University, Amman, Jordan
September 2016 – November 2021 - Full-time Lecturer – Marketing Department
Mutah University, Al Karak, Jordan
September 2008 – March 2013 - Part-time Lecturer – Business Administration Department
Princess Sumaya University for Technology (PSUT), Amman, Jordan
July 2012 – September 2012 - Site Coordinator
NYIT University, Amman, Jordan
November 2007 – August 2008
Research focus: Marketing
Dr. Dandis’s research interests include digital marketing, e-marketing, social media marketing, consumer behavior, and the application of technology in marketing strategies. His work focuses on the integration of digital tools and platforms to enhance marketing practices and improve consumer engagement.
Recent Research Submissions:
- 2023: “The Social Dimension of The Circular Economy, a Review Towards a Comprehensive Narrative.” (Submitted)
- 2023: “Social Marketing Strategy: The Impact of Firm Generated Content on Customer Based Brand Equity in Retail Industry.” (Submitted)
- 2023: “Does the Quality of Employee Innovation Matter in the UK Hotel Industry? The Mediating Role of Psychological Safety.” (Submitted)
- 2023: “Factors Influencing the Intention to Visit and Revisit Jordanian Touristic Destinations Using Jannah Jo Application: The Role of E-WOM.” (Submitted)
- 2023: “Exploring Public Voice on Social Media: Twitter Users’ Views on Circular Economy.” (Submitted)
- 2023: “An Exploratory Study on Factors Affecting Public Acceptance of The Circular Economy Services.” (Submitted)
- 2023: “The Role of Marketing in Influencing Entrepreneurial Intentions Among Students in Higher Education Institutions.” (Submitted)
Publication Top Notes
- 2023: Al Abdallah, G., Helal, R., Dandis, A.O., Wright, (2023). “Differences in How Leaders and Employees View Organizational Changes: Lessons from an International Multicultural Context.” Cogent Business & Management, 10(2), 2228028. (ABS (1), Scopus Q2)
- 2023: Rabah, H. A., Dandis, A. O., Eid, M. A. H., Tiu Wright, L., Mansour, A., & Mukattash, I. L. (2023). “Factors influencing electronic word of mouth behavior in higher education institutions.” Journal of Marketing Communications, 1-25. (ABS (1), ABDC (B), Scopus Q1)
- 2023: Dandis, A. O., Al Haj Eid, M., Griffin, D., Robin, R., & Ni, A. K. (2023). “Customer lifetime value: The effect of relational benefits, brand experiences, quality, satisfaction, trust and commitment in the fast-food restaurants.” TQM Journal. (Accepted, ABS (1), ABDC (B), Scopus Q1)
- 2022: Dandis, A. O., Wallace-Williams, D. M., Arnt, A., Tiu Wright, L., & Abusiam, Y. (2022). “The Effect of Brand Experiences and Relational Benefits on Loyalty in the Fast-Food Restaurants.” TQM Journal. (Accepted, ABS (1), ABDC (B), Scopus Q1)
- 2022: Al Abdallah, G., Dandis, A.O., & Al Haj Eid, M. B. (2022). “The Impact of Instagram Utilization on Brand Management: An Empirical Study on the Restaurants Sector in Beirut.” Journal of Foodservice Business Research, 1-33. (ABS (1), ABDC (C), Scopus Q2)
- 2022: Wallace-Williams, D. M., Tiu Wright, L., & Dandis, A. O. (2022). “Social norms, cues and improved communication to influence behaviour change of smokers.” Journal of Marketing Communications, 29(3), 288-313. (ABS (1), ABDC (B), Scopus Q1)
- 2022: Robin, R., & Dandis, A. O. (2022). “Business as usual through contact tracing app: What influences intention to download?” Journal of Marketing Management, 37(17-18), 1903-1932. (ABS (2), ABDC (A), Scopus Q1)
- 2021: Dandis, A. O., Al Haj Eid, Mohammad Badi’. (2022). “Customer lifetime value: Investigating the factors affecting attitudinal and behavioural brand loyalty.” TQM Journal, 34(3), 476-493. (Applied Scopus Q1, ABS (1), ABDC (B))
- 2021: Dandis, A. O., Al Haj Eid, Mohammad Badi’, Robin, R., & Wierdak, N. (2022). “An empirical investigation of the factors affecting customer lifetime value.” The International Journal of Quality & Reliability Management, 39(4), 910-935. (Applied Scopus Q1, ABS (2), ABDC (B))
- 2021: Dandis, A. O., Jarrad, A. A., Joudeh, J. M. M., Mukattash, I. L., & Hassouneh, A. G. (2022). “The effect of multidimensional service quality on word of mouth in university on-campus healthcare centers.” TQM Journal, 34(4), 701-727. (Applied Scopus Q1, ABS (1), ABDC (B))
- 2021: Dandis, A. O., Wright, L. T., Wallace-Williams, D. M., Mukattash, I., Al Haj Eid, M., & Cai, H. (2021). “Enhancing consumers’ self-reported loyalty intentions in Islamic banks: The relationship between service quality and the mediating role of customer satisfaction.” Cogent Business & Management, 8(1), 1892256. (Applied Scopus Q2, ABS (1))
- 2020: Dandis, A. O., & Wright, L. T. (2020). “The effects of CARTER model on attitudinal loyalty in Islamic Banks.” International Journal of Quality and Service Sciences, 12(2), 149-171. (Applied Scopus Q1, ABS (1), ABDC (B))
- 2021: Bilisbekov, N., Sarfo, C., Dandis, A. O., & Eid, M. A. (2021). “Linking bank advertising to customer attitudes: The role of cognitive and affective trust.” Management Science Letters, 11(4), 1083-1092. (Applied Scopus Q2)
- 2021: Mugenia, P., Sarfob, C., Dandis, A. O., Eid, M. A., and Abou-Moghli, A. (2021). “Does Executive Compensation Dispersion Affect Firm Performance: The Moderating Role of Technology Intensity.” International Journal of Innovation, Creativity and Change, 15(3), 438-468. (Applied NA)
- 2021: Abou-Moghli, A., & Dandis, A. (2021). “The association between entrepreneurship, management, and sustainable development in the middle east: A systematic review and meta-analysis.” Management Science Letters, 2091-2098. (Applied NA)
- 2018: Joudeh, J. M., & Dandis, A. (2018). “Service Quality, Customer Satisfaction and Loyalty in an Internet Service Providers.” International Journal of Business and Management, 13(8), 108-120.