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Prof Dr. Lu Hsiao | Operations-Marketing Interface Award | Best Researcher Award

Prof Dr. Lu Hsiao, National Chung Hsing University, Taiwan

Lu Hsiao šŸŽ“ is a Professor of Business Administration at National Chung Hsing University šŸ«, specializing in supply chain management and game theory šŸ“Š. With a Ph.D. in marketing from National Taiwan University šŸŽ“, his research focuses on topics like return policy, product line design, and store brands šŸ›ļø. He has published extensively in reputable journals such as Naval Research Logistics and Transportation Research Part E šŸ“š. Lu serves as a referee for various scholarly journals and contributes significantly to the field of operations management and marketing strategy.

 

Publication Profile:

Google Scholar

šŸ‘Øā€šŸ« Academic Profile:

 

Dr. Lu Hsiao is a Professor in the Department of Business Administration at National Chung Hsing University šŸ«. He obtained his Ph.D. in marketing from National Taiwan University in 2005 šŸŽ“. Specializing in game theory, he investigates optimal strategies for manufacturers and retailers within supply chains šŸ“Š.

 

Research focus:

Dr. Lu Hsiao šŸŽ“ specializes in the field of supply chain management within the Department of Business Administration at National Chung Hsing University. With a Ph.D. in marketing from National Taiwan University, his research primarily revolves around utilizing game theory to explore optimal strategies for manufacturers and retailers šŸ“Š. His diverse interests span return policy dynamics, agency selling mechanisms, product line design intricacies, and store brand dynamics šŸ›ļø. Through his publications in esteemed journals like Production and Operations Management and Naval Research Logistics, Dr. Hsiao enriches the academic discourse on supply chain optimization and strategic decision-making processes.

 

Publication Top Note:
  1. Strategic motive for introducing internet channels in a supply chain šŸ“ˆ
    • Published in 2014, cited 205 times
  2. Returns policy and quality risk in eā€business šŸ”„
    • Published in 2012, cited 131 times
  3. The perils of selling online: Manufacturer competition, channel conflict, and consumer preferences šŸ›’
    • Published in 2013, cited 60 times
  4. Return policy: Hassleā€free or your moneyā€back guarantee? šŸ’°
    • Published in 2014, cited 58 times
  5. Probabilistic selling, channel structure, and supplier competition šŸŽ²
    • Published in 2013, cited 35 times
  6. Retailer’s rationale to refuse consumer returns in supply chains šŸ›ļø
    • Published in 2015, cited 29 times
  7. Return window decision in a distribution channel
    • Published in 2020, cited 27 times
  8. Private labels and new product developmentšŸ·ļø
    • Published in 2009, cited 25 times
  9. Supply chain coordination with product line design and a revenue sharing scheme šŸ“Š
    • Published in 2019, cited 17 times
  10. Incentives for disclosing the store brand supplier šŸŖ
    • Published in 2022, cited 15 times
Lu Hsiao | Operations-Marketing Interface Award | Best Researcher Award

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