Dr Lovemore Chikazhe, Chinhoyi university of technology, Zimbabwe
Dr. Lovemore Chikazhe is a marketing expert with a DPhil in Marketing from Chinhoyi University of Technology (2020). He specializes in customer satisfaction, loyalty, and service quality, with a focus on higher education and business research. π§βπ« Dr. Chikazhe has 8 years of teaching experience across several institutions, including Chinhoyi University of Technology, University of Namibia, and Midlands State University. π He has authored numerous publications in journals such asΒ Cogent Business & ManagementΒ andΒ Journal of Marketing for Higher Education. π He is also an editorial reviewer for prestigious publishers like SAGE and Cogent Education. βοΈ
Publication Profile
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Academic Qualification
Dr. Lovemore Chikazhe holds a DPhil in Marketing from Chinhoyi University of Technology (2017-2020), where his thesis explored the mediating role of customer satisfaction and loyalty in the relationship between service quality and job performance, focusing on the perceptions of university graduates in Harare, Zimbabwe. He also earned a Post Graduate Diploma in Higher Education (2016), a Master of Science in Strategic Management (2014), and an Honours Degree in International Marketing (2010). His academic journey highlights his dedication to higher education, strategic management, and marketing research. ππ
Experience
Dr. Lovemore Chikazhe has been a dedicated lecturer for over 8 years, contributing significantly to higher education. Currently a lecturer at Chinhoyi University of Technology (2019-present), he teaches at various levels, including project supervision for DPhil, MPhil, MSc, and first-degree students. He also covers courses in Strategic Marketing Management, Business Research Methods, Buyer and Consumer Behavior, and Advanced Consumer Science. Dr. Chikazhe has held part-time roles at the University of Namibia (2022-2023) and Midlands State University (2022-present), supervising DBA and DPhil students. His previous experience includes teaching at the Catholic University of Zimbabwe and Zimbabwe Open University. ππ¨βπ«π
Editorial and Conference ContributionsΒ
Dr. Lovemore Chikazhe is a prominent figure in business and marketing research, contributing significantly through his editorial work for prestigious publishers like SAGE and Cogent Education. His active engagement in scholarly communities is further demonstrated by his involvement in conference papers, particularly on topics such as e-learning models and supplier relationship management in Zimbabwe. These contributions reflect his dedication to advancing research and knowledge in these fields. Dr. Chikazheβs expertise and scholarly activities make him an influential voice in the academic world. π‘π
Research Focus
Dr. Lovemore Chikazhe’s research primarily focuses on the intersection ofΒ customer satisfaction, service quality, loyalty, andΒ employee performanceΒ within the service sector, particularly in banking and entrepreneurship contexts in Zimbabwe. His work exploresΒ mediators and moderatorsΒ influencing these relationships, such as employee training, empowerment, and motivation. Dr. Chikazhe also investigatesΒ social media impactΒ on consumer behavior, specifically eWOM, andΒ entrepreneurship challenges, especially concerningΒ women’s sustainabilityΒ in rural settings. His contributions extend toΒ digital transformationΒ inΒ customer relationship managementΒ (CRM) in banking. πππΌπ‘π±
Publication Top Notes
Mediators of the relationship between service quality and customer loyalty: Evidence from the banking sector in Zimbabwe
Understanding mediators and moderators of the effect of customer satisfaction on loyalty
The effect of perceived service quality, satisfaction and loyalty on perceived job performance: perceptions of university graduates
Challenges hindering women entrepreneurship sustainability in rural livelihoods: Case of Manicaland province
Promotion of perceived service quality through employee training and empowerment: the mediating role of employee motivation and internal communication
Examining the influence of social media eWOM on consumersβ purchase intentions of commercialized indigenous fruits (IFs) products in FMCGs retailers
Socio-Economic Implications of Covid19 Pandemic to Women Entrepreneurs: A Case of the Informal Sector in Zimbabwe
Buttressing customer relationship management through digital transformation: Perspectives from Zimbabweβs commercial banks