Yanchun Chen | Technology | Best Researcher Award

Dr. Yanchun Chen | Technology | Best Researcher Award

Dr. Yanchun Chen, Communication University of China, China

Yanchun Chen is a Ph.D. student in Information Communication at the Communication University of China (CUC), specializing in digital public opinion. With a background in computational communication, she has contributed extensively to public opinion analysis and media convergence research. She has published in high-impact journals, including Cities and Ethics and Information Technology. Yanchun has presented her research at IAMCR, AEJMC, and ICA conferences, receiving the IAMCR Urban Communication Award. Her expertise lies in digital media ethics, risk communication, and the socio-political impact of emerging technologies.

Publication Profile

Orcid

🎓 Education

Yanchun Chen is pursuing her Ph.D. in Information Communication at CUC (2024–Present), focusing on digital public opinion. She holds an M.S. in Communication (Computational Communication) from the State Key Laboratory of Media Convergence and Communication, CUC (2022–2024), where she analyzed communication data to interpret public sentiment. She completed her B.S. in Tourism Management from Minjiang University (2017–2021), developing foundational insights into media’s impact on cultural narratives. Her academic journey reflects an interdisciplinary approach, integrating communication theories with computational methodologies.

💼 Experience

Yanchun has conducted extensive data analysis at the State Key Laboratory of Media Convergence and Communication, focusing on public opinion trends. At the National Broadcast Media Language Resources Monitoring and Research Center, she developed a systematic media monitoring ledger. She has collaborated on international research, applying social network analysis and topic modeling to urban communication and media ethics. Her studies on deepfake resurrection, AI-generated narratives, and crisis communication have contributed to scholarly discourse in media ethics. Additionally, she has served as a research assistant on digital geopolitics projects, addressing trust issues in global media.

🏆 Awards and Honors

Yanchun has received the prestigious IAMCR Urban Communication Award (2024) for her groundbreaking research. She has been recognized with first-class scholarships, an Outstanding Graduate award, and the highest-level alumni scholarship at CUC. She also holds a National Computer Level II certificate and a bilingual tour guide certification. Her research has been nominated for the Best Researcher Award at the International Academic Awards. These accolades underscore her contributions to media studies, computational communication, and digital ethics.

🔬 Research Focus

Yanchun’s research explores urban memory in digital media, risk communication, and ethical implications of AI-generated content. She examines visual representation in short-form media and its role in shaping public perceptions. Her work on deepfake resurrection delves into digital immortality and narrative ethics. Additionally, she investigates media trust, particularly in global crisis communication, using computational methods like DTM topic modeling and social network analysis. Her studies contribute to understanding media convergence, digital ethics, and the socio-political impact of emerging communication technologies.

Publication Top Note

Urban visual representation and ethical narrative risks

Conclusion

Dr. Yanchun Chen demonstrates exceptional research contributions, global academic recognition, and innovative methodologies in digital communication and public opinion studies. Their publications in top-tier journals, prestigious awards, and interdisciplinary research focus make them a highly suitable candidate for the Best Researcher Award.

Erika Loučanová | Digital Transformation | Best Researcher Award

Assoc. Prof. Dr. Erika Loučanová | Digital Transformation | Best Researcher Award

Assoc. Prof., Technical Unversity in Zvolen, Slovakia

Assoc. Prof. Dr. Erika Loučanová is a researcher and educator specializing in innovation management and eco-innovation 🌱. She serves as an Associate Professor at the Technical University of Zvolen and has over two decades of experience in academia 📚. Holding a PhD in Sectoral and Cross-Sectional Economics, her work focuses on sustainable business strategies and industrial innovation. She has authored 320+ publications 📝 and contributed to major scientific projects.

Publication Profile

Orcid

🎓 Education & Academic Qualifications

Assoc. Prof. Dr. Erika Loučanová has a strong academic background in economics and business management 📚. In 2021, she attained the title of Associate Professor at the University of Žilina, specializing in Sectoral and Cross-Sectional Economics 📊. She earned her PhD (2007) from the Technical University of Zvolen, focusing on innovation in the woodworking industry 🏗️. Earlier, she completed her Engineering degree (2004) in Wood Engineering – Business Management 🏢. Her academic journey began at the Business Academy Žiar nad Hronom (1999), where she graduated with a strong foundation in business studies 💼.

 

🏆 Skills & Certifications

Assoc. Prof. Dr. Erika Loučanová possesses strong organizational, analytical, and communication skills 🗂️, honed through scientific projects, research management, and conference organization 🎤. She is proficient in digital tools 💻, including Microsoft Office, STATISTICA, and Adobe Acrobat Reader. Her work ethic is defined by reliability, flexibility, and leadership 🤝. She holds multiple certifications 📜, including Managing Innovation (2024, UNIDO, Austria), Business and Law (2022, Palacký University), and Tax Law (2023, Palacký University). Additionally, she has expertise in public health protection 🏥 and has undergone training in cluster management and bookkeeping 📊. Fluent in English, she actively engages in scientific collaboration 🌍.

Research Focus

Erika Loučanová’s research primarily focuses on eco-innovation, sustainable development, and business models for digital transformation and smart services. 🌱💡 Her work explores strategic environmental consumer segmentation, AI in innovation processes, and financial sustainability in pension systems. 📊🏡 She has contributed significantly to ecological innovation in Slovakia, including perceptions of wood-based structures and eco-services innovations in the furniture industry. 🏗️🌳 Additionally, she examines innovation in banking, management education, and public smart services for sustainability. 🏦🎓 Her research integrates economic, environmental, and technological perspectives, making substantial contributions to green business strategies and digital innovation. 🌍📈

Publication Top Notes

  • “Digital Transformation in Higher Education Institutions as a Driver of Social Oriented Innovations” (2022) – Cited by 3

  • “Innovation as a Tool for Sustainable Development in Small and Medium Size Enterprises in Slovakia” (2023) – Cited by 6

  • “The Perception of Respondents of Intelligent Packaging in Slovakia as Ecological Innovations” (2019) – Cited by 5

  • “Supporting Ecological Innovation as a Factor for Economic Development” (2019)

  • “Perception of packaging functions and the interest in intelligent and active packaging in terms of age” (2018)

  • Hodnotenie stavu udržateľnosti krajín EÚ (2022)  🌍♻️

  • Obchodné praktiky aplikované voči spotrebiteľom a ich právam na slovenskom trhu z pohľadu etiky (2022)  ⚖️🛒

  • Perception of Supplied Furniture and Its Innovation by Slovak Customers (2022)  🏠✨

  • The Relationship of Innovation and the Performance of Business Logistics in the EU (2022)  🚚📈

  • Crowdfunding as a Way of the Monetary and Financial Ecologies (2021)  💰🌱

  • Ecological Innovations in Services – Servitization of Furniture (2021) 🌳🛋️

  • Perception of Zero Waste in the Context of Environmental Innovation in Slovakia (2021) 🌿🚯

  • Positive Effects of the Forest on the Human Organism in the Context of Ecological Innovations and Modern Medicine (2021) 🌲❤️

  • Practices of Innovative Marketing Communication Tools in Furniture Sector (2021)  📢🪑