Erika Loučanová | Digital Transformation | Best Researcher Award

Assoc. Prof. Dr. Erika Loučanová | Digital Transformation | Best Researcher Award

Assoc. Prof., Technical Unversity in Zvolen, Slovakia

Assoc. Prof. Dr. Erika Loučanová is a researcher and educator specializing in innovation management and eco-innovation 🌱. She serves as an Associate Professor at the Technical University of Zvolen and has over two decades of experience in academia 📚. Holding a PhD in Sectoral and Cross-Sectional Economics, her work focuses on sustainable business strategies and industrial innovation. She has authored 320+ publications 📝 and contributed to major scientific projects.

Publication Profile

Orcid

🎓 Education & Academic Qualifications

Assoc. Prof. Dr. Erika Loučanová has a strong academic background in economics and business management 📚. In 2021, she attained the title of Associate Professor at the University of Žilina, specializing in Sectoral and Cross-Sectional Economics 📊. She earned her PhD (2007) from the Technical University of Zvolen, focusing on innovation in the woodworking industry 🏗️. Earlier, she completed her Engineering degree (2004) in Wood Engineering – Business Management 🏢. Her academic journey began at the Business Academy Žiar nad Hronom (1999), where she graduated with a strong foundation in business studies 💼.

 

🏆 Skills & Certifications

Assoc. Prof. Dr. Erika Loučanová possesses strong organizational, analytical, and communication skills 🗂️, honed through scientific projects, research management, and conference organization 🎤. She is proficient in digital tools 💻, including Microsoft Office, STATISTICA, and Adobe Acrobat Reader. Her work ethic is defined by reliability, flexibility, and leadership 🤝. She holds multiple certifications 📜, including Managing Innovation (2024, UNIDO, Austria), Business and Law (2022, Palacký University), and Tax Law (2023, Palacký University). Additionally, she has expertise in public health protection 🏥 and has undergone training in cluster management and bookkeeping 📊. Fluent in English, she actively engages in scientific collaboration 🌍.

Research Focus

Erika Loučanová’s research primarily focuses on eco-innovation, sustainable development, and business models for digital transformation and smart services. 🌱💡 Her work explores strategic environmental consumer segmentation, AI in innovation processes, and financial sustainability in pension systems. 📊🏡 She has contributed significantly to ecological innovation in Slovakia, including perceptions of wood-based structures and eco-services innovations in the furniture industry. 🏗️🌳 Additionally, she examines innovation in banking, management education, and public smart services for sustainability. 🏦🎓 Her research integrates economic, environmental, and technological perspectives, making substantial contributions to green business strategies and digital innovation. 🌍📈

Publication Top Notes

  • “Digital Transformation in Higher Education Institutions as a Driver of Social Oriented Innovations” (2022) – Cited by 3

  • “Innovation as a Tool for Sustainable Development in Small and Medium Size Enterprises in Slovakia” (2023) – Cited by 6

  • “The Perception of Respondents of Intelligent Packaging in Slovakia as Ecological Innovations” (2019) – Cited by 5

  • “Supporting Ecological Innovation as a Factor for Economic Development” (2019)

  • “Perception of packaging functions and the interest in intelligent and active packaging in terms of age” (2018)

  • Hodnotenie stavu udržateľnosti krajín EÚ (2022)  🌍♻️

  • Obchodné praktiky aplikované voči spotrebiteľom a ich právam na slovenskom trhu z pohľadu etiky (2022)  ⚖️🛒

  • Perception of Supplied Furniture and Its Innovation by Slovak Customers (2022)  🏠✨

  • The Relationship of Innovation and the Performance of Business Logistics in the EU (2022)  🚚📈

  • Crowdfunding as a Way of the Monetary and Financial Ecologies (2021)  💰🌱

  • Ecological Innovations in Services – Servitization of Furniture (2021) 🌳🛋️

  • Perception of Zero Waste in the Context of Environmental Innovation in Slovakia (2021) 🌿🚯

  • Positive Effects of the Forest on the Human Organism in the Context of Ecological Innovations and Modern Medicine (2021) 🌲❤️

  • Practices of Innovative Marketing Communication Tools in Furniture Sector (2021)  📢🪑